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Call Toll-Free 888-812-4224 Real Technology For Real Success Prospective Students Current Students Blog News Alumni Visitors Students Parents & Alumni Sales Home HCA Difference Our Mission About L. Ron Hubbard Campuses WorldwideLicensing Apply Now Career Programs Degree Program Certificate Programs Application Form Internships Study Methodology Academic Information Grading Standards Graduation Requirements Student Affairs Student Conduct Tuition & Fees Continuing Education Course Descriptions Workshops Art of Selling Secret of Productivity Parents Welcome Bookstore Admissions Career Services More Information Download Catalog FAQs Event Calendar Applying to the HCA Sitemap Virtual Tour Welcome Contact UsFeatured Alumni "When I started out, I was an eccentric artist with no connections, no business savvy, and like most artists in my industry, I didn’t have much affinity for the business side of fashion-just a burning desire to create an effect with my work. Then I was introduced to Hubbard Management Technology and using Hubbard PR and Marketing principles my company grew 500 percent in six years. It is now being a multimillion-dollar company." — Craig Taylor Read more Hubbard College Sales Blog Welcome to the Sales Blog! Selling is a technology based on clearly defined rules and principles. It can be analyzed, taught, and applied to achieve a specific result. Training Success November 14th, 2011 The following is a success story from a sales professional while on a course based on The Complete Guide to Successful Selling book, along with the companion Complete Guide to Successful Selling Workbook . This program covers the precise technology vital to successful sales at all levels. Doing the ‘Complete Guide to Successful Selling Professional Sales Course’ while on a new sales job proved very beneficial! I improved my understanding of establishing and continuing my relationships with prospects and found the section on ‘Control’ very helpful in spotting a weak point I had in selling and the course has given me something I can do about it. I am feeling more confident in my sales activities because I can see what I am doing right, where I can improve and how to improve. The course is easy to do, with well-organized data that helps one really look at the sales cycle, break it down into its parts and therefore make it possible to strengthen the whole by strengthening the parts. I like the practical exercises and demonstrations as they help cement and expand my understanding of the principles involved. It is great to study from the viewpoint of selling my product and specifically using these principles to improve my sales. I feel more certain as to what I need to do to increase my sales and I am sure I will be able to do so by better applying the materials of the course. In the first week after starting the course, I got 3 sales at the beginning of the month, which is a very good statistic! I look forward to doing the rest of the course and therefore increasing my skills even more! T.M. No Comments » Sales Manager Training Success November 8th, 2011 Watching the sales team, spotting where they did well and being very aware of the sales process, even a 30-year veteran salesman who is now raving that it’s the best job he’s ever had! He’s reading the book at night and applying it to improve his sales. We would have had a lousy trade show if we hadn’t all done this course as there were obviously less buyers attending. But instead we did great even after raising our prices 15%. We’re now on track to beat every other year and we’ve been in business for over 30 years. What the course personally taught me as the Sales Manager, was how to strategize and work out sensible tools that aid my sales force. My job is to figure out the packages and specials and give them to my team as tools to assist them in their sales. I hadn’t realized this was part of my job, to create sales games for my sales force. It has totally changed my sales peoples’ viewpoints and they are now a winning T-E-A-M! ” J.D. No Comments » Certainty Selling October 31st, 2011 Some sales trainers teach that conviction” is the ground zero of successful selling, defining conviction as a strong belief.” You may have heard the term Conviction Selling” used before. Another term of similar meaning is Certainty Selling.” The definition of certainty” is something inevitable, a conclusion or outcome that is beyond doubt.” The word is derived from the Latin certus , meaning sure, fixed.” Whether one calls it conviction selling or certainty selling, if a salesperson is certain of the quality and the exchange value of their product, and their skill in applying the technology of selling, their confidence will be evident in every stage of the selling process, and first and foremost, in their quality and certainty of communication. Do you have total confidence in your product and your ability to apply the technology of selling? Selling is a technology, and you can master it! No Comments » Success Using The Complete Guide to Successful Selling Book and Workbook October 24th, 2011 I purchased The Complete Guide to Successful Selling and I wanted to share some of my achievements in using the book. I found the points on building agreement and discovering interest amazingly simple and worth the time and effort to establish with a client. I noticed a tremendous increase in my ability to match and raise another’s tone level as well as establishing agreement and overcoming the client’s doubts and fears. In fact I watch them melt in front of me. I am in the wedding business and my success rate is nearly a one-for-one closing ratio since purchasing this book (and I have raised my prices by as much as 25%). So with a better closing ratio despite price increases, I am on target to triple my income! This is all with just reading through the book once, understanding the ideas presented and putting a couple of the points to use. I am now going through it again, from the beginning, to take my understanding to a higher level. This time I am actually doing the drills, essays and demonstrations from the Complete Guide to Successful Selling Workbook (I didn’t do them the first time through). I plan really master all eight steps of selling and integrate fully all of the sales tools. It all dovetails perfectly, fills in the many missing gaps from other sales manuals I’ve read and the book distills it all down to the basics. I appreciate your book and I would say it was worth the price many times over! A.G. 6 Comments » The Myth of Selling October 17th, 2011 There are many myths about selling, and one of the most common is that a salesperson is born with the ability to sell: you either have it you don’t”. Without question, communication is the heart of life, and the key to success in all areas of it. But what isn’t well known is that communication can be vastly improved with the proper training! In fact, simply by learning the basic principles of communication, one can markedly improve his or her communication skills. But while good communication is essential to selling success, there is much more to the technology of selling. That technology includes understanding the principles of effective control, the laws of interest, the fundamentals of human emotions, and the ability to apply management by statistics. Effective selling also requires a good knowledge of one’s product. There can be a vast difference between a person trained in the technology of selling and one who is not. A properly trained salesperson will earn considerably more money and enjoy greater job security than one who is untrained. For an organization, the difference between a trained sales staff and an untrained one can mean the difference between failure and success. Selling is a technology, and you can master it! For more information on The Complete Guide To Successful Selling go here 7 Comments » The Two Primary Actions of Selling April 28th,...